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Developed by Healthcare Experts

Being a brand empowering pregnant women to live happy and healthy lives, one of our core principles, besides wellbeing, is sustainability.

Ensuring premium quality, sustainable and safe materials and focusing on waste reduction are only a few examples of our sustainability efforts since our beginnings in 2013. 

Nobody is perfect - neither are we. But we are proud to say that we are working consistently to raise the bar. We have come a long way already - but we are on a constant journey to secure that our customers have premium products built for the future.                      


Our key focus areas:


          1. Materials
          2. Certificates
          3. Longevity
          4. Reduce & Reuse                             


1. Materials:  

We know that you care about the materials, safety, and philosophy behind bbhugme — and we want you to have complete confidence in our products. We only use premium quality materials to make sure they meet the highest standards. If you want to learn more about what product materials we use, please visit our Materials Page.



2. Certificates: 


When you shop with us, you can rest easy knowing all our products are certified by Standard 100 by OEKO-TEX Class 1, one of the world's best-known labels for textiles tested for harmful substances. Our pillows are certified by their Class 1, which includes products for babies and has the strictest requirements and limit values.

If you want to learn more about our certifications, please visit our Materials Page.                         


3. Longevity: 

All of our products have premium quality. We want your bbhugme products to last and stay in the family for a long time. We are so confident that we are offering a "Love-it Guarantee" on all our pillows: Love the product or return it and get your money back. Read more about our Love-it-Guarantee here.To make the pillow last longer, we also offer extra covers and accessories available in many different designs and colors. Style your pillow with a new design post-pregnancy - or give it a fresh make-over for your second - or third - pregnancy.




4. Reduce & Reuse

Valuable resources should not go to waste. We use left-over textiles from our pillow covers to create bags for our accessories: Pebbles and Extra Covers. You can use the bags for other purposes, for example, your baby's pacifiers or burb cloths. Our pillows come in practical reusable carry & storage bags that, besides protecting the products, make it easy to travel or bring pillows around. 


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Love-it guarantee on all pillows

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